Books about marketing a small or local business, written by owners and marketers who did it on a small-business budget: referrals, reviews, local search, events, email and word of mouth.
This list holds 24 books published between 2016 and 2025, 2 with an audiobook edition. A book is on it only when marketing a small business is a central subject of the book, judged from the book's own description, not when it comes up in passing. The most-rated on Amazon come first.
Chris Dreyer · 2022
Chris Dreyer didn’t begin his professional journey thinking he would establish one of the most successful SEO agencies in the country. In fact, he studied history in college and landed his first job as a detention room supervisor for a local high school (this…
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Michael Mogill · 2018
The only resource you need to position your practice to draw in high-value clients and cases. These days, even if you’re an outstanding lawyer, you’re getting lost in the shuffle. America’s legal landscape is saturated with more than 1.3 million attorneys…
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Jess Lenouvel · 2022
Unlimited earning potential, personal freedom, and self-made success: these are a few of the reasons you may have become a real estate agent. But the rules of the game have changed, thanks to social media. In the digital age, if you want to stand out as an…
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How to Grow Your Business and Build Your Audience Using the Secret Formula That Elects Presidents
Phillip Stutts · 2021 · Audiobook
You hate politicians. Who doesn’t in today’s world? But you have more in common with politicians than you may think: you both need a proven, foolproof marketing system to succeed in today’s tumultuous marketplace. The stakes have always been high, but with so…
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Shawn Dill · 2019
When you provide a service you believe in, one with the power to change lives for the better, you'll approach your work with a sense of joy. The business side of things, however, might be a different story. Most of us weren't taught how to run a business when…
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Stop Flushing Your Marketing Budget into Your Website and Build a System That Grows Your Business
Steve Brown · 2020
Who needs another dry book about marketing? You don't! Learn why this book has been labeled as The Funniest Book on Marketing. The last thing you need to invest in is yet another website rebuild. In fact, that fancy website of yours is nothing more than a…
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John Ruhlin · 2025
Relationships can take you places marketing can’t.Word of mouth is the most powerful form of advertising, but asking for referrals can feel awkward and transactional. That’s where the Referral Partner Transformation (RPT) System comes in. Instead of chasing…
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Jason Hennessey · 2021 · Audiobook
If you’re a lawyer, competition drives you, but not just in the courtroom. You can’t rely on success alone to stand out in today’s market. You need an advantage you can depend on, a digital marketing expert or agency you can trust. Unfortunately, without…
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Josh Schoenly
In today’s real estate world, many agents feel as though they’re losing. They are trained to market themselves in a miserable and stressful manner: shouting to the masses and begging for business. It’s humiliating and ineffective. Plus, there are no…
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Attract More Foot Traffic and Make People Fall in Love with Your Store
Mark Kinsley · 2020
What does it take for today's independent retailers to survive and thrive? Retail is experiencing a massive transition. Thousands of independent retailers have been bobbing in the ocean, clinging to planks of splintered wood and struggling to stay afloat.…
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Skyler Irvine · 2021
TikTok, YouTube, Facebook, Instagram. These words are enough to strike fear in the heart of any established business owner over thirty-five. But there’s good news for entrepreneurs overwhelmed by social trends in digital media: you don’t have to be an expert…
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Simon Huntley · 2016
Thanks to the shift toward local foods, small farms and farmers markets are better positioned to prosper than ever before. National supermarket chains and online markets are thriving in this environment. Yet farmers fight to survive. It doesn’t have to be…
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Adam Guild · 2025
Turn your restaurant into an online sales machine. (Subhead) It's getting harder to grow your restaurant. Marketing on social media takes too much time. Delivery app fees are sucking up your profit. Technology is getting harder to keep up with. The big chains…
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Mark Sisson · 2016
A Clear Guide for Insurance Agents to Survive and Thrive The insurance industry has experienced unprecedented disruption in the last decade. What was once a static, reliable career path is riddled with increased government regulation, competition and…
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Jason Wilson
Online shopping has changed the nature of retail, but brick-and-mortar stores can still thrive. If you’re starting your own business or looking to grow your local enterprise, you just need the right steps, tactics, and tools to create a customer-centric…
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Kevin Getch · 2019
As an entrepreneur, you’re expected to know how to market your business, but the truth is marketing is technically and creatively challenging. With the emergence of new technologies like artificial intelligence, it’s easier than ever to know how you can reach…
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Jatin Patro · 2019
Online technology has revolutionized commerce, from mega brands to local stores. But if independent businesses want to counter the growing challenges and threats, they need to innovate, adapt and collaborate online. Jatin Patro, business owner and pioneer of…
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Dominate Your Market without Cold Calling, Chasing Clients, or Spending Money on Ads
Levi Lascsak · 2023
One million dollars and $6,250 per video. This is how much Levi Lascsak and Travis Plumb made in their first year marketing their new real estate business on YouTube. By the first seven months of their second year, they surpassed $2.6 million and $47,000 per…
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The 7- and 8-Figure CEOs’ Guide to Generating Consistent and Sustainable Growth
Charles Gaudet · 2023
Why does one entrepreneur struggle through eighty hours a week just to make half as much as another working twenty? You’ve always been told the secret to success is working hard and clawing your way to the top. But what if it isn’t? Nearly every great…
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Aarin Chung · 2023
Every real estate agent knows that in order to grow their business, they need to grow their database. But today, agents are caught between outdated practices like door knocking and overly automated methods like complex digital bots. Old-school agents are…
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How Lawyers Win the Hispanic Market
Natalie Fragkouli · 2021
The Hispanic community is one of the fastest-growing legal markets in the country. Unfortunately, most lawyers struggle to approach it, clinging to stereotypes of cultural clichés, language barriers, and outdated technology. In fact, the Hispanic market…
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How Team Leaders Can Build a Prestigious Brand and Have Explosive Growth with More Freedom and Less Risk
Jason Williford · 2021
Jay Abraham is known as “The 21.7 Billion Dollar Man” and “The Godfather of Marketing.” For over forty years, he has assisted more than 10,000 businesses in over 1,000 different industries. He is known as the highest-paid business and marketing consultant in…
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Kevin Wilhelm · 2019
You're hungry to get this win for your business, but you're not sure where to turn next. It can be extremely frustrating to feel that your business could be helping more people-- should be helping more people--but you're not reaching as many prospects as you…
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Timi Nadela
Timi Nadela first learned how to interact with CEOs as a flight attendant. From there, she moved into selling financial services and quickly learned the crucial skills she would need to become a top business development expert for a Fortune 100 company. In…
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