Books by Ron Thurston

Are you overwhelmed by the rise of AI? Do you wonder how to showcase your value in a tech-driven world? If you're seeking bold strategies for building meaningful connections and inspiring transformation, bestselling author Ron Thurston has your solution. In Human Pride, Ron delivers an actionable guide for achieving success by embracing qualities that make us distinctly human. You'll learn how to elevate your personal story, craft a compelling career narrative, navigate AI-driven hiring processes, and become unforgettable to the people you meet. For leaders striving to create a people-first culture and anyone seeking personal growth in a tech-driven world, Human Pride shows how to create cultures of belonging and build a company driven by engagement and innovation. Packed with tangible strategies, heartfelt insights, and practical tools, Human Pride is a rallying cry to celebrate individuality and redefine success for a career-and life-that makes you proud.

When will you get a real career? When will you stop working nights and weekends? When do you plan to use your college degree? If you work in retail, these are questions you often hear. Does this make you feel like the career you love was all just an accident? You’re not alone. The retail industry employs millions, yet most people don’t end up there by design. Ron Thurston wrote Retail Pride as an indispensable guide for every retail employee, manager, and multi-store leader looking to accelerate their potential and grow their career. It’s filled with straightforward, practical tips for developing your talents, connecting with customers, and building your leadership skills. Based on more than twenty-five years of Ron’s retail leadership experience, you’ll discover a sense of belonging in the words of someone who has been a champion for the industry and shares your journey.